Education Marketing
Looking to grow your enrollment, or have open teacher and faculty positions? We do both!
At Wheeler Digital, we craft tailored, results-driven digital marketing strategies that help colleges and universities boost enrollment and recruit faculty and staff. With targeted campaigns and multi-platform reach, we ensure your school stands out - whether attracting students or hiring educators.
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Why Digital Marketing Matters Now More Than Ever
A recent study revealed that 73% of paid marketing budgets for colleges charging over $40,000 in tuition are now allocated to digital advertising. With the competitive educational landscape, is your institution ready to leverage this growing trend?
Source: Business Wire
Why Choose Wheeler Digital?
We specialize in creating powerful campaigns that increase student applications, grow deposits, and enhance lead generation across multiple platforms. Our experienced team customizes every campaign to fit your unique goals, driving measurable results.
We Specialize in Campaigns that Increase Enrollment
Our expert ad buyers place your ads across 90% of available websites using advanced technologies like Mobile Conquesting, Geo-fencing, Geo-retargeting, OTT/CTV, and Social Mirror Ads, ensuring they reach prospective students when they're most engaged. With a full-service creative team, including drone photography, green screen filming, and graphic design, we deliver highly targeted campaigns. Our team of experienced buyers and marketing experts, combined with certified Google PPC AdWords specialists and more use data-driven strategies to drive real, measurable results, connecting you with your ideal audience and boosting enrollment.
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Ready to Grow Your Enrollment?
Let us help you reach prospective students where they’re most active—online. Together, we can boost your visibility and bring in the enrollments you need to thrive in today’s digital-first world.
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Some of the schools we've helped:
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Virginia Tech
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Virginia Tech Innovation Campus
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Emory & Henry College
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Radford University
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Ferrum College
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New River Community College
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Wytheville Community College
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Roanoke City Public Schools
Michael Goodson, Asst. Director of Marketing & Comm
Virginia Tech Dining Serves | Student Affairs
“[Wheeler Digital's] innovative strategies and data-driven approach have significantly boosted our recruitment efforts, consistently exceeding our expectations. They are proactive in seeking feedback and are always ready to update assets and content as needed... They have proved to be a valuable asset.. and I am confident they will bring the same level of excellence to any project they undertake."
Dominick McKee, Chief HR Officer
Roanoke City Public Schools
“The Wheeler team partnered with us and leveraged digital tactics that have helped lift our fill rate to a staggering 95% in crucial teacher and operations positions. Overall, Wheeler helped us generate roughly 1,000 more applications across all school employment verticals compared to the year prior."
In the News!
Wheeler Digital Drives Growth at Virginia Tech Innovation Campus
For six years, Wheeler Digital has been instrumental in boosting student applications and regional awareness for the Virginia Tech Innovation Campus in Alexandria. As the $1 billion campus nears its grand opening, we reflect on the digital marketing strategies that contributed to its success.
What Our Clients Are Saying:
Real Results from Our Digital Marketing Solutions
Leah Prater, Director of Marketing
Emory & Henry College
“Wheeler [Digital] has been able to help us branch out of our smaller region to a more national scale, and we’ve been able to increase our diversity, as well as our student enrollment. They stood out because of the personal attention, and the fact that you will be working with the person who is doing the campaign. It’s been an excellent partnership with Wheeler Digital.”
Claire Mitzel, Director of Communications and PR
Roanoke City Public Schools
“They don't just feel like a vendor -- they feel like part of our team. Their ability to understand our goals and adapt to our needs has been invaluable. I'd highly recommend Wheeler Digital to anyone looking for reliable and innovative recruitment marketing support.”
Hannah Shinault Deuyour, Associate Director
Virginia Tech School of Communications
“The campaign Wheeler put together far exceeded the performance metrics anticipated, and resulted in roughly doubling the number of M.A. applications we received for the 2024-2025 admissions cycle."